Sam Johnston runs thorough technology evaluations that help clients cut through the noise and reach the right solution — at the right price — faster. His focus spans unified communications and contact center, managed services, network connectivity, and security, primarily for associations, nonprofits, logistics, and manufacturing clients. 

With 14 years in the industry, including nine at ARG and prior direct sales experience in UC, CC, and network technology, Sam has a track record of identifying new offerings ARG could bring to market while adding real value for clients. He approaches every engagement from the client’s side of the table, taking time to understand their specific business challenges before comparing vendors — and keeping providers honest throughout the evaluation. 

Clients and colleagues rely on Sam to translate technical options into business terms and negotiate agreements that hold up. He’s especially interested right now in how organizations are putting AI to work on problems specific to their business.